A Durham-based startup developing an app to build apps

A Durham-based startup called Rheti, is working to launch a software application that allows non-developers to build their own software applications for mobile devices. In another words, it can be said this will be an app for creating apps.

Juan Porras, the CEO, said Rheti came about after the company’s chief technology officer, Rafael Tavarez, a mobile developer, was overwhelmed with requests for building others’ apps. This gave Tavarez a point and he felt like saying, “ ‘Why don’t you just build it yourself?’ Because I’m tired,” Porras said. And thus came the idea.

Porras added that he fancied developing a tool that would facilitates non-professionals to build their own applications that would be as easy as piling up “Lego bricks together.” He stated that their new app will carve out a place for itself as the market is huge for the fact that there are countless number of people owning mobile phones in the United States.

According to the market intelligence firm International Data Corp.’s Worldwide Quarterly Mobile Phone Tractor, the number of mobile phones shipped worldwide in the third quarter of this year grew 2.4 percent year-over-year to a total of 444.5 million mobile phones.

With respect to the worldwide smartphone market, vendors shipped 179.7 million units in the third quarter. According to IDC information, that was 45.3 percent rise when compared with the number of shipments in the quarter last year.

“There is a trend for people that are building applications themselves who don’t want to spend a lot of money and they don’t want to spend a lot of time figuring out how to program apps,” Porras said.

The company closed on its first capital investment this June. And with this it was revealed that the team raised $50,000 from a private group of angel investor. That money was used in for the beta launch of the product, which is a test-run and is available for a limited number of users.

The beta version is expected to get released by the end of this month. And by next January, they are planning to release the product to the wider public.

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