Windows 10 Cloud offers Microsoft another shot at mobile

Reports claim Windows 10 Cloud will drop support for Win32/64 and rely on UWP apps similar to Google’s ongoing roll-out of Android support in Chrome OS.

There are Android apps for just about every task you’d need to accomplish; while also offering apps from major brands that were often absent on Windows.Chromebooks are becoming a tempting proposition for average users and Microsoft knows it.

Other than a small percentage of individuals who demand peak performance such as 3D designers and gamers, most consumers will be happy to spend less than a Windows laptop on a Chromebook for access to most of the latest apps and generally longer battery life.

The problem Microsoft had in the past is the small market-share of Windows Phone users provided little incentive for developers to waste resources on supporting the platform. If Microsoft can price aggressively enough to flood the market with Windows 10 Cloud devices, then it could attract more developers.

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