Confirming earlier reports by The Information and TechCrunch, Twitter officially announced the launch of a new tool for live video aimed at larger media publishers and broadcasters.
Twitter had previously launched Periscope Producer last fall, which allows creators to live stream video content from devices like professional cameras, satellite trucks, VR headsets, desktop streaming software and elsewhere.
This was a step up from Periscope’s earlier value proposition — individual users “going live” from their phones to stream straight to Twitter. Instead, the software offered a way to use professional equipment in order to stream higher-quality, more polished videos.
The new API is meant to expand upon that earlier offering, to make the Producer service easier to use for publishers and broadcasters. Instead of having to connect external hardware, software, cameras and web services via the app, the API lets third-party applications authenticate Periscope accounts, configure streams, start and stop broadcasts and publish live video to Twitter.
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