Apple’s huge App Store makeover arrives today in iOS 11

Apple’s huge App Store makeover arrives today in iOS 11

By | September 20th, 2017
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First previewed at its Worldwide Developer Conference in June, the new App

Store has made a number of changes focused on the goal of improving app

discovery across a storefront that now has more than 2 million

applications, according to the most recent data from App Annie.


														
							

While many developers and beta testers have already been using the new interface for many months, today is the first day the revamped App Store will make its way to the wider public. That means it’s also the first day to see if Apple’s hypothesis holds true: that its changes — which include things like separating apps and games, its increased investment in editorial content and features that refresh daily, like “App of the Day” — will actually have an impact on app discovery and downloads.

While the iOS App Store’s new bells and whistles are a consumer-facing set of features, a larger goal is to aid the iOS developer community in getting their apps exposed to interested users. That directly impacts Apple’s bottom line, in addition to keeping its developer community active and engaged.

Source

Google
Nisheeth Bhakuni