After a year of private testing with about 7,000 users, the team is opening up its public beta today and launching its paid premium program in private beta.
Oudi Antebi, Redkix’s CEO and co-founder, told me that one of his main theses for building Redkix was that collaboration software only works when you have 100 percent participation inside a company. “All you need is one person to ruin the party for everyone else,” he said. In addition, users don’t want to have to switch back and forth between their inbox and their chat tools.
To solve this, the team decided to make email a core feature of Redkix. Redkix simply aggregates your messages to them and sends them out as an email and when they respond, their answers show up in a chat channel, too. The overall experience is pretty intuitive and straightforward, though there’s obviously a tiny bit of lag before the service parses incoming emails.
