Photofy empowers businesses of all industries and sizes to create and share high-quality branded content, drive greater social awareness and user engagement, and advertise to a global audience.
PacketZoom’s SDK offers a drag and drop integration and is lightweight, with a minimal memory footprint. No changes to infrastructure configuration and no additional hardware or software were required.
“PacketZoom’s in-app networking solution was easy to integrate, required no changes in infrastructure and showed immediate improvement in user engagement,” added Keenan.
The Results: Up to 1.76x speedup
Results were immediate: Photofy ran 1.76 times faster across LTE, 1.52 times faster on 3G, and 1.46 times faster on WiFi networks. PacketZoom also rescued 63% of transfers from disconnections. Photofy saw an immediate ROI and significant boost in user engagement, including a 10 percent increase In image views.
Like most mobile apps, Photofy’s app was experiencing session disconnects that were disruptive to the user experience.
