Automation, IoT and VR will improve sales and customer experiences

Automation, IoT and VR will improve sales and customer experiences

By | June 2nd, 2017
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Retail, wholesale and manufacturing companies are turning to Internet of

Things (IoT), Automation and Virtual Reality (VR) to drive sales and

improve customer experiences.


For over a third (35 percent), enabling IoT is among the biggest business priorities for the next year.

More than half (53 per] cent) are looking to take advantage of voice interface technology in the next five years. Almost six in ten (59 percent) want to take advantage of VR and AR, while 69 per cent are looking to robots to help them fuel sales and boost customer experience.

Another 60 percent is very interested in machine learning for the next half a decade.

Even though the vast majority of companies sees technology as a business advantage, more than a third (36 percent) finds it difficult to commit to new technologies, and fears losing money if it invests in the wrong things. Almost half (47 percent) thinks they invested in technology that was a waste of money.

Almost a third (29 percent) doesn’t have technology set up to cope with upcoming trends, and 20 percent can’t keep up with niche players.


Nisheeth Bhakuni

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